As Creative Director at Oriflame Sweden, I spearheaded global marketing campaigns, overseeing the brand’s visual identity across print and digital. I managed production of signature catalogs and crafted the visual strategy for web and CRM content, merging technical skill with engaging storytelling for a cohesive brand presence.

Sensation in Art

This campaign showcases the fusion of beauty and sensory delight. Titled "Sensation in Art," it invites a worldwide audience to experience Oriflame’s rich textures, captivating scents, and premium formulas.

Premium Skincare Essence

The aim was to evoke pure luxury. The design uses color thoughtfully within a sleek black-and-white theme, highlighting key product benefits and cutting-edge technologies with vibrant touches.